Podcast: MDM Mailbag #3 (with Thomas Petit)

Podcast: MDM Mailbag #3 (with Thomas Petit)

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On this week’s episode of the podcast, I communicate with Thomas Petit, a widely known cell development marketing consultant, for the third installment of the MDM Mailbag collection.

Questions for MDM Mailbag episodes are sourced from the MDM group; on this episode, amongst different issues, we focus on:

  • The evolution of app-to-web person acquisition following Apple’s current coverage change within the US;
  • Optimizing Meta advert campaigns;
  • One of the best platforms for non-gaming app person acquisition;
  • Completely different approaches to inventive testing;
  • The way forward for ASO.

Due to the sponsors of this week’s episode of the Cellular Dev Memo podcast:

  • INCRMNTAL⁠⁠. True attribution measures incrementality, at all times on.
  • ContextSDK. ContextSDK makes use of over 200 smartphone indicators to detect a person’s real-world context, permitting apps to ship completely timed push notifications and in-app affords.

Serious about sponsoring the Cellular Dev Memo podcast? Contact ⁠Marketecture⁠.

The Cellular Dev Memo podcast is out there on:

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author avatar
roosho Senior Engineer (Technical Services)
I am Rakib Raihan RooSho, Jack of all IT Trades. You got it right. Good for nothing. I try a lot of things and fail more than that. That's how I learn. Whenever I succeed, I note that in my cookbook. Eventually, that became my blog. 

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