Microsoft’s Azure AI Foundry gives builders entry to greater than 1,900 AI fashions appropriate for a wide range of use circumstances and industries. Nevertheless, Azure AI Foundry at the moment lacks text-to-video era fashions, that are already obtainable on AWS through its Nova Reels API and on Google Cloud through its Veo API.

Microsoft depends on OpenAI for all its frontier AI wants. Though OpenAI has developed the Sora video era mannequin, it has not but been made obtainable as an API for builders. Nevertheless, ChatGPT Premium plan clients can use Sora to create movies utilizing textual content prompts. As a result of vital GPU assets required to make Sora obtainable to all ChatGPT customers and builders, OpenAI has not but rolled it out extensively, regardless of launching it again in December 2024.

At Construct 2025, Microsoft introduced that Sora will probably be obtainable in Azure AI Foundry beginning subsequent week. The corporate additionally launched a brand new ‘Video Playground’ part inside Azure AI Foundry, the place builders can experiment with video era fashions like Sora. Builders will be capable to customise the side ratio, decision, and period of the generated movies. Moreover, Sora will probably be accessible through the Azure OpenAI Service, permitting builders to combine it into their functions.

Microsoft additionally highlighted that T&Pm, a WPP firm, is already utilizing Sora by means of the Azure OpenAI Service to reinforce its workflow. The corporate is leveraging Sora to simply visualize early ideas and scale huge concepts by means of to manufacturing. You may learn extra such use circumstances for the Sora API right here.